It’s not the dresses or accessories people are going to be talking about today, it’s the social media buzz surrounding the Oscars. Quite a few records were broken as Ellen Degeneres hosted the Academy Awards for her second time. Continue reading
At some point in social media marketing, you need to stop thinking like a traditional marketer and have a little fun with your work. Instead of constantly trying to sell your product or services, remember that social media offers a new landscape to play around and interact with customers on a different level. One marketing team in particular is bringing the Taco Party Pack to the social media party: Taco Bell. Continue reading
Before the internet, word-of-mouth could only travel so far. But now with the influence of review sites like Yelp, a critical customer’s voice can be heard around the world. As a business owner, you have a few options about how to deal with negative (and positive) reviews on Yelp.
Realistically, your customers are visiting your website before they step inside your restaurant. Is your homepage welcoming them to your eatery or scaring them away? Here are 6 things NOT to do with your website. Continue reading
In the wee hours of Thursday morning, US Olympic Luger Kate Hansen sent a tweet with a short video of a wolf in her hall. That day, most networks had found the video and were reporting on this story of a wolf wondering the dorms in the athlete’s village. Last night, Jimmy Kimmel announced on his show that it was, yet again, another clever hoax. Continue reading
So you just got a Twitter? Welcome to the party. We’re a crazy bunch of people trying to get out the latest bits of information as quickly as we can in a short amount of space. There are a few things you should do before you start tweeting. Here’s the 5 things you need to know when you’re first starting out on Twitter. Continue reading
There is no denying the power and reach of social media and it is time for restaurants to join the party. While large chains seem to have gotten the memo that a nice website and active online marketing can only increase their sales; smaller, family-owned businesses are still playing “ketchup”. Continue reading
While most people turn to Twitter for breaking news, there may be another site giving a multi-dimensional approach at news events. Reddit provides users the opportunity to not only post active links to stories, but also allows anyone to make comments and discuss happenings in real time. Continue reading
A subtle heart was added to the Tumblr logo for Valentine’s Day this year…and it didn’t take long for users to inspect it. Every time you refresh the page, a new message pops up in honor of the romantic holiday.