A growing trend among young adult social media users has shown them flocking from sites such as Facebook and Twitter, to more visual apps like Instagram and Snapchat. In order to accommodate for so many new users, it’s time that Instagram makes some changes. Continue reading
Since the dawn of social media, users have been able to show their interest in the form of a “like”–or an upvote, a heart, or a favorite. This small form of validation, which essentially has no tangible value, is the lifeblood behind our favorite addiction: social media.
If my business creates videos for our blog, do they count as content?
This is a question that I’ve been asked numerous times by smaller businesses looking for an easy way stand out among their competitors. It’s a fantastic question and the answer is simple – ABSOLUTELY!
On March 21, 2006 Twitter was born. In just 8 years, it has changed the way we interact online and opened up many doors to a new world with #hashtags and @mentions. In honor of the social media giant, here are 10 random facts and quirks about Twitter. Continue reading
It takes a little bit more than luck to become famous or popular on Vine. There are a few things to know about the little green app to make sure your Vines are the most successful. For this St. Patrick’s Day, I’m going to give you the run down of a few key statistics about the growing app. Continue reading
Always changing, Facebook has released new tweaks to the beloved News Feed. The 2014 redesign alterations are rather subtle and don’t change much about how you use the site. The overall reaction seems to be an unimpressive, “Huh, that looks different.” So for marketers and business owners alike, there’s not much you need to account for in your Facebook strategy with this new redesign, but here are some things you should know. Continue reading
As a small business owner, when deciding which sites to devote your social media efforts to, make sure to include Foursquare. Boasting over 45 million users, Foursquare connects people with local business, encouraging them to check in and leave reviews.
It’s not the dresses or accessories people are going to be talking about today, it’s the social media buzz surrounding the Oscars. Quite a few records were broken as Ellen Degeneres hosted the Academy Awards for her second time. Continue reading
At some point in social media marketing, you need to stop thinking like a traditional marketer and have a little fun with your work. Instead of constantly trying to sell your product or services, remember that social media offers a new landscape to play around and interact with customers on a different level. One marketing team in particular is bringing the Taco Party Pack to the social media party: Taco Bell. Continue reading